Google not just about search anymore. It’s about social connections and finding community on the Web. The more Google can connect people to what they are looking for and whom they are looking for the Internet will grow in a positive direction.

This is why Google Friend Connect has just been introduced on a limited basis. As part of the OpenSocial program, Google Friend Connect will help Webmasters provide communities on their websites for their visitors.

Visitors can bring their friends along from Facebook, Orkut, Linkedin and a few other social sites or they can meet new friends. Right now, bringing friends along with you on the Web is a fractured endeavor at best. The Internet is full of a few large coffeehouses where friends connect rather than a road trip or night on the town where friends can travel to several meeting places back to back.

Google Friend Connect will start off simple with user reviews and ratings, but will grow and expand with input from the OpenSocial community. Right now Google is taking applications for the waiting list. You can expect to see this app grow in momentum in the weeks and months ahead.

Filed under: Google