been a big movement recently in the blogger community about using
the dofollow tag instead of the nofollow tag. The nofollow tag
attribute was started by Google and agreed upon by Yahoo and MSN
as a way to thwart spammers who liked to post pharmaceutical and
home loan links (and others) in a variety of blogs.
comment spam was seen as a big threat by the Big 3 search engines
so nofollow was implemented in order that a blog would not pass
on Page Rank (PR) or "link love" as some call it to
these spammy sites.
an effort to combat paid links passing PR from one website to
the next, Google asked webmasters everywhere to put the nofollow
tag on paid links or suffer the consequences of having their
own page's PR devalued.
now a community of rebellious webmasters and bloggers have
adopted a rejectionist policy towards nofollow and are implementing
the dofollow tag on their sites. The "dofollow"
is a tag in name only as it is really just the removal of
the nofollow tag from posts.
would one want to remove the nofollow tag from posts? First, if
you want an active community on a blog or message board, you may
want to reward people for taking the time to post. There are even
some Wordpress Dofollow plug-ins that award frequent posters with
dofollow as opposed to less frequent posters.
have now created a whole list of Wordpress dofollow plugins to
aid in removing the nofollow tag along with various features and
enhancements. One of the problems with removing the nofollow tag,
however, is that a blog and message board once again becomes an
open invitation to spammers.
once again need to be very diligent in quickly removing posts
or links from manual spammers or automated bots. There are several
sites on the Internet that have long lists of dofollow blogs with
more added everyday, so that people know where to go to get their
link love fix.
webmasters everyday are deciding to follow dofollow in order to
encourage the growth of their online communities. Expect this
trend to continue and adopt many followers along the way.